In the wake of the fading "price war" in the TV industry, 2017 marked a turning point as competition in the domestic color TV market became more defined. The reliance on LCD panels, core technologies, and production capacity emerged as the main challenges for Internet TV manufacturers. Meanwhile, traditional TV brands with strong hardware expertise began to push back. More importantly, an increasing number of companies are shifting their focus back to hardware innovation, giving traditional manufacturers a significant boost.
Why has the direction of the Internet TV transition changed so rapidly in just one or two years? Industry sources point to the overall decline in TV sales as a key factor. Internet companies' low-cost strategies disrupted pricing structures and forced traditional brands to spend heavily on online marketing. At the same time, rising raw material costs added pressure to the already strained "price dominance." As external factors took shape, the return to hardware-centric competition became the new industry trend.
Konka R1 Inverter TV is a product that reflects this shift. It showcases three major frequency conversion technologies aimed at delivering an unparalleled visual experience. But is this so-called core technology just a marketing gimmick? Recently, industry experts conducted a detailed evaluation of the actual display performance of the Konka R1.
The solid color hard screen technology helps restore the most realistic colors. Pure color technology, a new generation of color enhancement solution, uses nano materials to absorb stray light from the backlight, purifying the color source. This not only enhances color purity but also ensures more accurate and realistic image reproduction. The Konka R1 integrates a prism backlight system, enabling "color frequency conversion" which significantly improves backlight efficiency.
During real-world testing, even simple static 4K resolution images showed remarkable clarity. Whether it was the fine details of hair and skin or the complexity of natural landscapes, the R1 delivered vivid and structured visuals. Experts believe this technology effectively boosts screen brightness, color purity, and accuracy, restoring true-to-life images.
The three frequency conversion technologies—main chip, backlight, and screen—support vivid picture quality. Both brand promotions and media reviews highlight these technologies as the core features of the R1. According to official statements, these technologies enhance refresh rates, adjust contrast ratios in real time, and optimize backlight frequencies, all supported by certifications from three leading companies.
In a live broadcast of a 4K-quality Barcelona match, the R1 displayed natural and vibrant images, capturing every detail of the fast-paced action. This is due to the MEMC Pro motion compensation feature enabled by the main chip frequency conversion, which improves motion clarity and reduces blur, halos, and trailing effects. As an official partner of La Liga in China, the R1 is an ideal choice for sports fans this summer.
In another 4K-quality video showcasing Chinese Peking Opera, the R1 captured every facial expression, including subtle lines and wrinkles, with stunning clarity. This is thanks to its backlight frequency conversion technology, which controls the backlight switching frequency to enhance contrast and reduce power consumption, making the visuals more vivid and lifelike.
The screen frequency conversion technology divides the screen into 1,296 zones, allowing precise control over liquid crystal molecule flip frequency and angle. This enhances contrast and detail, as seen in the 4K underwater cruise video where textures like sand, coral, and water appeared almost magical. Viewers were fully immersed in the underwater world.
As the second half of the color TV competition moves toward technical warfare, Konka R1 stands out with its powerful performance. Through rigorous professional evaluations, it delivers near-perfect results, impressing users with its color accuracy, motion capture, and detailed expression.
With a large market in China and a lack of groundbreaking products, the launch of Konka R1 meets the demand for high-quality TVs. It offers excellent value for money and brings a premium experience to consumers. Beyond that, it strengthens the Konka brand's influence and boosts confidence in Chinese TV manufacturing, marking a step towards "China Quality."
This milestone product reflects Konka’s sincerity and determination to reclaim its top position. With its partnership with La Liga, the R1 is well-positioned to become a surprise hit in the second half of the year. For smart TV and box information, visit Smart TV/box information network sofa butler (http://), your go-to source for smart TV news, updates, and tech support.
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