Electronic enthusiasts: The data shows that China has become the world's largest automotive market. Market research organization IDC pointed out: The receipt of embedded processor camps will reach USD 47.3 billion in 2016, an increase of 23% from 2012. The content of this interview is mainly aimed at the market strategy and future development trend of Texas Instruments' embedded products in the field of automotive electronics.
With the development of automotive technology and the continuous progress of electronic technology, embedded system products have been widely used in automotive electronic technology. At present, from body control, chassis control, engine management, active and passive safety systems to in-vehicle entertainment, information systems are inseparable from the support of embedded technology. In view of this, Texas Instruments took advantage of the trend, with its unique advantages of embedded system products, intends to attack the automotive electronics market.
Jiang Hui, Automotive Electronics Business Development Manager of Texas Instruments Semiconductor Division, said that while working to improve product performance and system integration, Texas Instruments will focus on developing embedded systems for functional safety, active safety, new energy applications and comfort applications System solutions.
Jiang Hui, Automotive Electronics Business Development Manager of Texas Instruments Semiconductor Division, revealed that in the past year, for TI embedded system products, automotive electronics is a rapidly growing field. Whether it is a TMS570 MCU that meets ISO 26262 ASIL-D, a Jacinto series processor suitable for automotive entertainment and active safety, and a highly integrated RF-MCU for Car Access, 2012 is a year of great strides.
Facing three hot spots, MCU brings TI the spring of automotive electronics
Facing the three hot spots of ISO26262 new functional safety standard, advanced driver assistance system (ADAS) and new energy vehicles, Jiang Hui revealed: "Texas Instruments will focus on the development of functional safety, active safety, new energy applications and comfort applications Embedded system solution. While dedicating to improving product performance and system integration, it will also launch a high-value-for-money 'value line' product for the domestic market. In addition, Texas Instruments will also make full use of the advantages of domestic outlets to provide To provide superior service and support to local customers, Texas Instruments is willing to deeply cultivate the domestic market, grow with domestic customers, and share the development feast of automotive electronics together. "
Whether it is from the perspective of the new ISO26262 functional safety standard, or based on the application of advanced driver assistance systems (ADAS), or facing the new energy vehicles with unlimited prospects, Texas Instruments' microcontroller (MCU) products are among them. A pivotal role.
In fact, the promulgation of the ISO26262 standard means new challenges and opportunities for semiconductor manufacturers. To this end, Jiang Hui expressed his opinion: from the perspective of embedded processors, with the advancement of functional safety and the improvement of safety level, the traditional single-core non-safety MCU will be struggling. "As a leader in the traditional automotive electronic security field, TI has launched the TMS570 dual-core lockstep security MCU based on the ARM Cortex-R4F architecture." The biggest feature is that the detection and protection of random failures are implemented in hardware, which can greatly reduce the system software overhead and development time. "
Obviously, the real-time and safety requirements of ADAS are increasing. Increasingly high demands put forward corresponding requirements on the microcontroller. Jiang Hui emphasized that TMS570 has a very wide range of applications in the ADAS field. Because the 'R4' series focuses on real-time processing, and 'F' also has floating-point computing capabilities, TI's TMS570 security MCU based on the ARM Cortex-R4F core has real-time computing capabilities. In addition, TMS570's dual-core delay lock step and hardware embedded self-checking capabilities enable the ADAS system to respond quickly to random failures. In fact, in addition to continuing to improve the performance of the products, the TMS570 family will further launch high-quality “value line†products for the Chinese market, that is, on the premise of meeting ISO26262 ASIL-D, at the same time, the MCU peripherals and Resources are optimized to better meet the cost needs of domestic customers.
In addition to the above two hotspots, Texas Instruments MCU has also brought many surprises to the upcoming new energy vehicle market. The core applications of new energy vehicles mainly include main motor drive, vehicle controller and battery management. It puts forward higher requirements for the safety, real-time processing and motor control of the MCU. Jiang Hui said: "Based on this, TMS570 has launched ePWM, eCAP and eQEP functions suitable for motor control products. Its up to 180MHz frequency and 3MB Flash configuration is also very suitable for the application of vehicle controllers. At the same time, for battery management The increased safety requirements have also made the TMS570 'value line' popular. In addition, the full range of TMS570 supports the AutoSAR operating system, which also makes the development of the entire vehicle more flexible. "
From embedded systems to analog chips, Texas Instruments starts the battle for automotive electronics
It is understood that Texas Instruments currently ranks second in the embedded processor market, with a market share of approximately 12%. Gregory Delagi, senior vice president of Texas Instruments and general manager of the embedded department, once said that they are optimistic about the stable growth in the future, that is, increasing the market share of the US $ 18 billion embedded market can increase its share. In addition, embedded processors can improve the safety and convenience of automobiles in many ways, and play a key role in many applications, such as graphical HMI, multi-display support, in-vehicle networking, media decoding, and radio broadcast reception.
In view of this, the Jacinto series processors introduced by Texas Instruments can not only provide the core power for interactive entertainment functions in automobiles, but also provide new convenience and connection functions for occupants.
Jiang Hui emphasized that Texas Instruments can provide customers with complete system solutions from embedded systems to analog chips that meet the ISO26262 standard. In addition to the MCU chip, in order to facilitate customers' system development and safety certification, Texas Instruments also provides safety manuals and safety analysis reports including FMEDA ;. Texas Instruments also launched the 'SafeTI' safety design package in 2012, which includes the supporting safety power management chip TPS65381 and other analog chips that meet functional safety. In the end, Jiang Hui revealed to the editor of the electronic enthusiast website that Texas Instruments has set automotive electronics as the company's strategic direction. For the future market, in addition to continuing to expand the existing product line, it will focus on the development of functional safety, active safety, Solutions for energy applications and comfort applications.
This article is adapted from the May issue of "Automotive Special Issue" 
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