VR point of view: Hong Can's King Sweet proves that she is just a qualified rich second generation

Miss Jing Jingwei recently fired? This sentence must be followed by a question mark. But before discussing the issue that Jing Tianhong is not red, Xiao Bian wants to clarify the cause of the article. Therefore, please come to visit the gossip reader to skip this paragraph.

Small VR companies should not consider large IP

Recently there was a rumor in the circle that a VR company was going to buy some of the ip permissions of the movie Great Wall. Do some VR games, or VR movies, squeeze out the surplus value? After discussing with several people in the industry, Xiao Bian's comment is that the heart is a bit big! Why is it that the first time the old movie has come to the streets? Basically did not run the realm. Zhang Yimou, who had ran for the movie before, took the name of “National Teacher”. Now, the old ran to the box office, he is still extracting the remaining value of his own brand, and Zhang Yimou is the IP, not the “Great Wall”, “ Three shots of surprises, "Falling with Golden Flower." As far as movie box office is concerned, "Great Wall" is not a good ip. Note that if you consider making a documentary, or a tourism video, you don't have to.

Pan-entertainment's rumors of the times "have won the IP world." In the VR game is also to make it? IP's fanaticism is brought by mobile games, because mobile games products just need IP, mobile games products can not carry too much story and operability, need IP to help players quickly Understanding the background of the game, as well as storytelling and quickly attracting fans, all stem from its own limitations and shorter life cycles. Looking at the age of consoles and consoles, VR products are more about creating IP than directly IP, because they can carry stories well. Players can learn a complete story system by playing games. And such products are also easy to derive IP.

Since VR games are very similar to console games, their most important attributes are original playability and immersive experiences, not just IP. The quality of content is the most important basis of VR games, and even IP can be derived from games. The success of VR version of "Resident Evil 7" also lies in the accumulation of content of its series of products, and gradually formed a brand effect and a fan effect. Many players and fans began to consult the price of VR devices, and they all want to purchase equipment for this game. This phenomenon is also very similar to the era of console games. Although it is based on IP, it is ultimately based on content, only good. Content players will buy it.

IP is the icing on the cake, not in the snow. In recent years, IP-based content industry eco-chain has been formed, and relying on the help of capital in the pan-entertainment entertainment environment surging, worth is "a rise and then rise." The source of VR game IP is mainly the three fields of film and television, literature, and games. The majority of head IPs that VR games focus on come from classic game works or well-known film and television works. The value of any IP is so high that it cannot be estimated, and the ownership of copyright is more Most of them are their own authorized VR version to try to avoid copyright disputes. With IP manufacturers do take the initiative. However, most small and medium-sized VR companies currently have difficult financing. Even if they get financing, they are only tens of millions. In the face of high game development costs, there is no financial power to buy IP alone; on the other hand, even if they spend money on IP, it is not enough. The money guarantees the stability of the game R&D team and improves the quality of the game. Therefore, heavy IP is only a small advantage for VR game companies.

Whether the player will pay or will depend on the gaming experience. IP mainly plays a role in aggregating users and fan groups. When your product comes out, some people will pay attention to it for the first time because they love this IP. To see what you are doing, this is Issuing games is a very direct and effective way. However, the ultimate output effect, whether the user retains, more is to rely on the game to bring the user experience. IP is like a loudspeaker. You have attracted users. However, products do not work. Then only the buzz is left for you.

From the point of view of the entire game market, VR is in its infancy, and it still remains in a conceptual hot spot, but it has no way to land, and the whole ecosystem is not mature enough. VR is at a very early stage of exploration, both in terms of technology and application. Consumers are less interested in the game than in many other life applications. To really develop a VR game, you must work hard on the user experience.

The existing user experience has two main problems: the current content product migration cannot achieve the desired effect on the VR device; on the other hand, the VR interactive experience does not have a richer interactive experience, as a VR game content, in addition to Content needs to be done well, with a good immersive experience, but also to meet interactivity, because from the development of video games, console games can only sell hardware and content, Internet games are more social networking, after all, people and The interaction between people is the bottomless pit of payment.

We use the male god as the underline to talk about Jing Tianyi's performing career

Why is it not sweet

The recent Hollywood blockbuster "King Kong. Pelican Island" was released in the Mainland. In the lineup of the main actors, we once again saw the name of Miss Jing Tianda, barely counted as the number two, which is a bit of a fright for the children who are familiar with the entertainment industry. “How can King Jing be the background?” Yes, from the debut, the background of Miss Jing Tianyi did not make Jing Tian a background. This may have something to do with another news. Miss Jing Tian won this year's Golden Broom Award. This award is selected by the insider of the film and television industry. Every spring, the last year was chosen: the worst video, the most Bad male and female starring, worst director, etc. Similar to Hollywood's "Golden Plum Award." The worst actress to win this year is Miss Jing Tianda. The actor is won by Li Yifeng. Speaking of Hollywood's production system, it is obviously different from the domestic one. The most obvious difference is that art is not the best, only better requirements, but bad should also have a bottom line. Domestically, employers are the fathers. It means that everything can be a home and bad actors can be stuffed in. This does not need to prove that you can know a thing or two about the films that Miss Jing Jing has performed.

In 2006 Jing Jing released her first piece of music, EP Who Are You? This music EP's surgeon was Zhang Yadong who made music supervision for Faye Wong and other big coffees. And this formally sent Missy to embark on the road to performing arts. In 2010, with the romance movie "My Beauty Boss" emerged, the actor of this film was the handsome guy He Rundong. In 2011, he starred in the movie "Warring States" and got more attention. To talk about the topic of this movie, it may be that the movie itself has no off-screen story. First of all, Sun Honglei, Jin Xishan, and Wu Zhenyu, the three big coffees were green leaves for King Sweet, and the big coffee itself was brought green by the movie. The rewards of Sun Honglei and Wu Zhenyu directly rose by 10 times. Yeh, the fool did not take it? However, Sun Honglei indicated in an interview that he returned the money to you again. This money may not be easy to obtain! And Sun Honglei accepted the “Happy Camp” at the time of promoting the film. During the interview, he also broke the news. The first time he saw the scene sweet, the other party said I couldn't act, meaning that you looked at it! And Sun Honglei also exclaimed that the girl was a bit like a monster and had a great resource in her hand. . Beginning in 2013, Jing Tian starred in two action films "Special Identity" and "Police Story 2013", and the New Year movie "Macau Story." With these three remaining parts, I will no longer comment on the lineup. It is no exaggeration to say that the half line of entertainment is the background of Miss Jing Jing.

In 2016, Jing Tian went further and further on the road to stardom, starring Zhang Yimou's Great Wall. In addition to the "living", the sweetness of the monster is left. The remaining half of the entertainment circle was on the line, officially giving Miss Jing Tianda a background. Fortunately, the National Teacher swiped to the end to feel the presence, did not let King sweet and stay good, or else in addition to IP, the director's skills are basically not online.

Great Wall’s box office in mainland China was fixed at RMB 1.17 billion. I want to say that the people in the country have already done their best. The production cost of the film plus the announcement costs about 170 million US dollars. With 50 million U.S. dollars worth of box office tickets in North America, it should eventually be worth about 300 million U.S. dollars. According to the "three times the original" general formula, "The Great Wall" should lose about 80 million US dollars, even if you count the later audio-visual authorization, it should be difficult to tie. "Great Wall" is a movie, but it is a capital The game, who is the ultimate beneficiary of this work, may be Miss Jing Tianda.

Speaking of a large section of history, in fact, it is Miss Jing Jing that has a great video and television resources. However, these resources are undoubtedly double-edged swords. Red is not red, is nothing more than the recognition of two types of people, one is inside the circle, the second is the audience. Everyone knows that there is a very high chance of miscarriage in film and television. If you look at the annual arts test, you should know how many good people are competing with each other. As far as the current trajectory of the big coffee is concerned, resources, opportunities and abilities are indispensable. But in addition to the most rare resources, the other two scenes do not seem to have. When it comes to opportunities, not the best is the most suitable opportunity. Especially in the film and television industry, only the opportunities that are suitable for them are the real opportunities. The real first-line big coffee is to complete the counterattack battle from the excellent second-class role in the film and television drama. For example, Huang Pei starred in the black skin, Wang Hao Dan's "Mi Lai". But Miss Jing Jing never seemed to think this way. This very sweet smile must have the most exposure. But this is just the only way, if only a "smile and die" expression. It is easy to experience fatigue, because this face has no characteristics. More importantly, a non-acting expression cannot hold up the content of a movie. After the viewer is bored, this boredom can easily be passed on to the person with the highest exposure.

Did not act, the people in the circle naturally do not buy it, this matter who spread, what is all their own gold signs. Because you got the money and signed the contract, you didn't even have reason to say it. You can only watch Miss Jingda entertain yourself. Can not help those who have talent and no opportunity to envy jealousy, can not squeeze a good impression. An unhurried expression looks at you breaking a good card. Because everyone is very clear about their position, it is to give Miss Jingda a green leaf. Turning this pile of big coffee together, the film certified by Jing Tian, ​​the score of Douban is about 4 points. Therefore, this acting lever ran away to destroy the film. Therefore, if you want to make people identify with the circle, I'm afraid you will not even think about it.

Everyone knows that the requirements of the young lady are rather strict. Regardless of how big the wrists are, they must undergo months of training before starting the shooting. However, Miss Jing Tian can be improper. The first-line big coffee has had an ugly experience. This includes Zhao Wei's ugly and surprising appearance in Shaolin Football, and Gong Li’s appearance of rural pregnant women, Judou. Even Fan Ye, who has been criticized by acting, also appeared in Feng Dao’s “I am not a Pan Jinlian.” Although Zhao Wei did not receive the award, Fan Ye also won several small awards for his complete performance. But this is enough to prove that they are acting sincerely as actors. On the other hand, Miss Jing Tian, ​​each starring in the game is a model of the United States and the United States. I am afraid that the director would like to give the actor a suitable setting. He will paint a bit of gray, and the ugly will have to weigh something. Miss Jing Jing's mood.

Then everyone may be exclaimed. Is it not for the director to let the actor perform? How would he be? Well, this is not necessarily true. Regarding the background of Miss Jing Tianda, we still have to make a few gossips. (Interested on the Internet to check) With Wanda's existing support for King Sweet, this configuration can also be played by Wang Sicong. You can really think of her as a rich version of the rich second generation. Therefore, the general director can only watch "Ha ha." Mixed in the entertainment industry, the ultimate goal is nothing but fame. The map name is also for profit. This thing Miss King sweet already has. Therefore, this power is naturally insufficient. Films that originally required excellent acting skills to perform, I'm afraid that just passing the performance would be a hundred miles. But people don't care.

A star without a mass foundation is called an artist. The acting skills of Miss Jing Tianda cannot be artists, but there is no mass foundation. Look at those first-class big coffee, basically shooting out of television, and must have filmed at least one million people to chase after the drama. A TV drama created a big red person - far such as Zhao Wei, Zhou Xun, near such as Sun Yi, Yang Mi. Even if it is the kind of role reviled by people, such as Rong Yu and Fa Hai. King Jing has it? No! So she is destined not to be a big deal. And the setting background of Miss Jing Tian Dajie was destined to be devoid of decent hype. There were no topical issues. Private life and gossip rumors were the most common weapon of the actress. Such a beautiful sister was an obituary insulator. The natural color is naturally unable to compare with those female celebrities who fry the CP and the sex scandal.

Recently, a series of incidents have indeed caused Jing Tian to rise a lot of attention, from the release of the Great Wall to the hit TV series "Datang Glory." In the short-term, "King Kong. Langdao" just released, a series of hot events have stamped the Jingtian certification logo. The interview program for guest Douban faces a series of sharp questions from netizens. Jing Tian also started the black mode. This trick is indeed time-tested. Saved Yuan Yu, who was ridiculed by netizens, also raised a lot of strange fans for Yang Mi. This is naturally no problem.

From the status of Jing Tian’s existing fame from the entertainment industry, all this is a replacement of the resources behind it. Even if you change to another, more beautiful or ugly female artist. It also cannot change the fact that this resource is too red. Although astronomy has a certain pattern. But there is one thing that won't change, it's the star's own effort. Even if they are small fresh meat like Wu Yifan and Lulu, they have also spent a long and arduous training period in South Korea. They only have 5 hours of eating and sleeping time every day, and the rest of the time is spent on learning various kinds of “playing”. Shuai's skills. Let’s talk about those star stars who have had a glorious history, such as Stephen Chow, Leslie Cheung, Jacky Cheung, and Tony Leung. Their unique temperament does not come from birth, or it is practiced overnight. They spent a few years or even longer to study the performing arts, only to extract those qualities that are themselves like crystals. This is the star's most capital. As far as Miss Jing Jingwei is concerned, she seems to never find this kind of motivation to work hard to get a reward she already has. She is a white Fu Mei who doesn't have to worry about her livelihood. So long as she is no longer blackening for the name "rich second generation." This is a qualified rich second generation. Therefore, Miss Jing Jing is not true for red and red, and everyone does not need to be more truthful. Jing King can't be red in the end.

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