"Now there are customers who reflect that there are several lights that feel a little bigger and longer, and I hope to be able to change them appropriately." Miss Zhao, the head of Beijing Shilihe Lighting City Store, told reporters. Our reporter learned in the market that the user's requirements for the size of the lamps are becoming a problem that many dealers cannot ignore.
Here, the "slanting lamp, the range is home lighting, and the main analysis targets are the main lights such as the living room lamp and the bedroom lamp. "The oblique lamp refers to the meaning that the inclination is not small or small, but The "big" lights that are popular in the market are relatively good. The correct understanding should be: "slanting lights that adapt to the mass consumer demand in the Beijing market.
Behind the slanting demand of the lamps reflected by Beijing lighting users, it reflects the current changes and policies of many housing policies in Beijing, which have brought changes to the real estate market in Beijing. The lighting industry is part of the building materials industry and is attached to the real estate industry. The quality of the real estate industry will bring shocks to the lighting industry.
A combination of factors has shown that Beijing users are showing more and more obvious signs of the size and demand of lamps, and there are many signs and momentums of “the mountains and rains are coming to the windâ€. Where will the home lighting products in Beijing lighting market go in shape and size? When will there be a change? Our reporter conducted relevant investigations and analysis.
"Small-sized apartment" will "flower everywhere" in Beijing
As is known to all, Beijing is a very characteristic lighting market in the country, which has made countless lighting companies regard it as “chicken ribsâ€: it is a pity to eat without meat. The reasons for this are many aspects. There are many brands, large competition, broad market space, many business opportunities, and good brand building. These are some of the main features of the Beijing lighting market. Another main feature is that the distribution and logistics capabilities of the Beijing lighting market are relatively weak. Compared with the distribution logistics capabilities of Shenyang in the northeast, Changzhou in Jiangsu and Shijiazhuang in North China, there are obvious differences and disadvantages. Most of the sales scope of the Beijing lighting market (especially for home lighting products) is Beijing. From this point of view, the changes in the structure and structure of the Beijing real estate industry will have an unusually significant and direct impact on the Beijing lighting market.
In June last year, the "National Six Articles" promulgated by the State Council that had caused the real estate industry to be widely shaken clearly stipulated: "The construction of commercial housing with new construction approval and newly started construction, and the area of ​​housing with a built-up area of ​​90 square meters or less (including affordable housing) The proportion must be more than 70% of the total area of ​​development and construction.".
On August 3 this year, the State Council promulgated the "Several Opinions of the State Council on Solving the Housing Difficulties of Urban Low-income Families", clearly stipulating that the urban low-rent housing "new building housing type building area is controlled within 50 square meters." The building area of ​​affordable housing is controlled at “about 60 square metersâ€.
A mocking small apartment, the storm has begun to sweep the capital.
"Small apartment" has the largest amount of lights installed
The rise and fall of the real estate market will directly determine the ups and downs of the lighting industry. Although it is an inevitable trend in the long run, it is not synchronized in the near term. According to this reporter, the higher the economically developed areas and the higher the housing prices, the higher the vacancy rate of commercial housing. In terms of housing prices, Beijing is no exception to the high-price cities in Shanghai and Shenzhen. A considerable part of the commercial housing has been sold, but it has not been renovated and used, becoming a "money game" for the rich real estate speculators.
Analysis of the current situation of the lighting market in Dongying, Shandong Province The export situation of lighting products in Xinjiang is good. The comprehensive analysis of the lighting market in Wuhan is a comprehensive analysis of the status quo of the lighting industry in the southwest. Analysis of the current situation of the lighting industry in the northwest. The rapid segmentation of the lighting market is eager for secondary integration.
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