Sony's exhibiting lineup and Microsoft's tit for tat

On August 5th, the Cologne Gaming Show 2015 kicked off in Cologne, Germany. During the show, Microsoft made its debut with the powerful lineup. Sony did not hold a press conference. It also had a lavish lineup with Microsoft. In addition to these two long-term international big names, the domestic magic egg technology also appeared at the Cologne game show.



As of July of this year, the number of various video game terminals has approached 60 million. However, a large number does not mean professional. In fact, the "video" attributes of these terminals are heavier, and professional game consoles are rare. During the competition between Microsoft and Sony in Cologne, Magic Entertainment Host, as the only game host in the country, showed its ambition to occupy the leading position in the domestic game console industry while increasing product exposure.



The Magic Egg Host focuses on family entertainment, abandoning most of the mobile game games currently being transplanted, and focusing on the ecology of premium console games. Currently, the number of exclusive games introduced has exceeded 20 models. According to the owner of the Magic Egg Overseas Market, Magic Egg has cooperated with a number of overseas console game developers and will introduce a variety of exclusive boutique console games in the second half of the year.




Due to the special circumstances caused by the 13-year ban on game consoles, the sales of international brands into China have not yet seen the explosion in popularity. Therefore, at the starting point of the domestic host market, the gap between domestic manufacturers and international manufacturers is not significant. As long as the price and content cater to domestic users, domestic hosts have a lot to offer.